Lucknow ke chikankari-artisans aur embroidery-business-owners ke saamne aksar do-tarah ke sales-channel hote hain: physical showroom/dukaan, jaha customer khud aata hai, aur Instagram/social-media, jaha order remote se aata hai. In dono channels ke liye payment-setup alag hota hai — ye guide us farak ko clearly samajhne ke liye bani hai. “Payment